Did you like my Wisdom? If so, please share it with your friends and colleagues so they can understand why they need to come clean with their customers when they make a mistake and possibly save the deal. -Matt
I screwed up recently.
OK, so not just once (don't ask my wife), but only one time that you need to know about.
You see, I told a great prospect I would have a proposal to them by Friday. Instead I spent extra time calling with a current client on the other side of the state, and by the time I got home other things had become a priority. It's inexcusable, so I did the only thing I could do.
A friend and fellow business owner made an uncharacteristic series of small mistakes that may have cost him a shot at a great customer last week. For his (or her) sake I will spare you the details of their not so proud moment, but when we talked two things became clear. First, they were...