Six words to Make an Impression (and Introduce Yourself With Impact)


You wouldn’t think developing short introductions would get me this excited…but that’s exactly what some of my students did today. This week’s video is about a clever little trick we came up with that instantly cured an important problem we bankers face (and how you can use it to get people's attention when networking).

Three Big Takeaways

  1. You only have 6-8 WORDS to capture someones attention when introducing yourself.  
  2. "Here's what I think my customers would say about me..." is a powerful way to introduce yourself with impact and capture their attention.
  3. Using this method hits on two big mental triggers that can make the 'Awareness' phase of the buying cycle a catalyst for everything that comes next.  


Matt Middendorp is a nationally acclaimed speaker and sales coach with over 20 years of experience turning connections into customers and advocates.  In 2013, Matt founded Sales Math, and debuted his “Formula for Success” sales training system to bankers across the country.  From the beginning, Matt’s clients have experienced learning that is fun, meaningful, and makes a difference in the real world.  Today, Matt’s core philosophies of “Learn Together, Do Together, Grow Together” are taught through in-person coaching, online as part of the Cool Bankers Academy, and by his leadership of the Cool Bankers Club Facebook Group.  His clients are making their goals faster and easier based on the confidence and skills gained from learning a sales process tailored to ensure they aren’t “just another banker” in the communities they serve.  For information about training and free workshops visit, call (715) 897-0879, or email Matt personally at [email protected]

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