I'm going to age myself a little bit here, but I feel it's necessary to make a point.
Once upon a time I had to...
...Look up information in something called an encyclopedia. Now I have access to almost all information ever created in my pocket on my iPhone.
...Flip the record or rewind the cassette tape. Now I don't even carry a CD case with my anymore, and I still have access to all the music I could ever want to listen to in my pocket.
...Go see a movie in the theater if I wanted to see it at all. Now my kids can't believe we have to wait two months for a new release to appear on iTunes.
...Write papers on a typewriter...and keep whiteout handy for when I made a mistake. Now I create, edit, and create again, then distribute it to a network of people, without using a single piece of paper.
...Navigate with something called a map, as well as figure out how long it would take to get somewhere on my own. God help me if the road was closed, or if I had to fold it up again. Now Mavis (my Google maps voice) knows exactly where I am, where I'm trying to get to, and reminds me to leave so I get there on time.
Every so often, major change comes along that's designed to make our lives easier or better. Each of the advances hinted at above have completely changed the rules of the game their playing. Believe it or not there's a tool you're probably already using that's doing the same thing for bankers making sales today, and that's what this week's video is all about.
1. Social media is a game-changing tool unlike anything we've ever seen as bankers making sales. Almost every one of your customer and prospects is using it in some form.
2. Relationship building doesn't have to wait until the next meeting, phone call, or email.
3. Just make sure you're providing value every step of the way.
Matt Middendorp is a nationally acclaimed speaker and sales coach with over 20 years of experience turning connections into customers and advocates. In 2013, Matt founded Sales Math, and debuted his “Formula for Success” sales training system to bankers across the country. From the beginning, Matt’s clients have experienced learning that is fun, meaningful, and makes a difference in the real world. Today, Matt’s core philosophies of “Learn Together, Do Together, Grow Together” are taught through in-person coaching, online as part of the Cool Bankers Academy, and by his leadership of the Cool Bankers Club Facebook Group. His clients are making their goals faster and easier based on the confidence and skills gained from learning a sales process tailored to ensure they aren’t “just another banker” in the communities they serve.
And I promise absolutely no spam!